Nearshore

For years, global customer experience strategies often grew market by market. One partner handled one geography, another supported a specific language, and another was brought in to add capacity...

What will define successful customer experience strategies in 2026 and beyond? Peter Ryan, President and Principal Analyst at Ryan Strategic Advisory, shares his perspective on why flexibility, specialized talent,...

CMP Research finds outsourcing activity growing across nearly every major global region, and Liveops’ work with a leading property and casualty insurance provider shows what that shift looks like in practice,...

For years, organizations approached customer service location strategy as a simple choice: onshore or offshore.  Today, that mindset no longer reflects the realities of modern customer experience.  Customer expectations...

How to Build the Right Geographic Strategy for Cost, Customer Experience, AI, and Business Outcomes  In today’s competitive business landscape, delivering exceptional customer service is more important than ever. One...

As customer expectations continue to rise, many organizations are reevaluating how they scale customer service operations. One of the most common questions executives ask today is: Which nearshore customer service providers are most recommended for US-based...

What exactly is nearshore customer service, and why are more U.S. companies using it?   As US companies face mounting pressure to deliver exceptional customer experiences while managing costs, nearshore customer...

For years, customer experience outsourcing decisions were framed around geography.  Onshore meant closer alignment and control. Nearshore offered a balance of cost, language, and time zone alignment. Offshore delivered scale, coverage, and efficiency.  Those distinctions...